Typography Task 2

 

3.5.2022 - 10.5.2022 (Week 6 - Week 8) 

Teo Javin 0349352

Typography / Bachelor of Design in Creative Media / Taylor's University

Task 1 - Exercise 2 - Typographic Exploration & Communication (Text Formatting and Expression)



Lecture



Week 6 Lecture

In this lecture, Mr. Vinod explained about how to start our Task 2 Assignment.


Figure1.1 Tutorial for Task 2




Instruction


Figure2.1 Module Information Booklet



Task


Did some sketches for the font and decided to go with the 2nd one.

Figure3.1 Font sketches, May 10


Did some sketches for the layouts, after some feedbacks and decision making, I chose to go with the 1st layout.
Figure3.2 Layout sketches, May 10 

After that, I used InDesign to create the layout.

Figure3.3 chosen layout added into InDesign. May 12


The layout looks a little plain, so I added some arrows to show a sense of direction. I used "v" as the arrows that are facing downwards and ">" for right.

Figure3.4 Added arrows, May 12

But then, it looks a little too crowded. Therefore, I reduce the number of arrows to make some space in the layout.

Figure3.5 Reduced the number of arrows, May 12





Final Result



Figure3.6 Final result in JPEG, May 12



Figure3.7 Final result in PDF, May 12


Figure3.8 Final result with visible guides and baseline grids, May 12

Typeface : Janson Text LT Std
Font : Univers LT Std 63 Bold Extended Oblique, Janson Text LT Std 75 Bold,                  Janson Text LT Std 55 Roman, Univers LT Std 53 Extended
Font size : 49pt, 16pt, 15pt, 12pt, 10pt
Leading: 58.8pt, 25pt, 18pt, 14.4pt, 12pt
Paragraph Spacing: 10pt
Average characters per line : 36-42 characters
Alignment: Left Justify
Margins : 12.7mm (top, left, right, bottom)
Columns : 6
Gutter (for columns) : 4mm



Reflection

Overall I find this task interesting as I could explore what kind of layout and text fonts convey different meanings and also I get to understand how to use InDesign.

Further Reading
Figure9.1 typographic design: form and communication

This book has helped me to play around more with the text spacings, text justifications and kern the words manually.

Comments

Popular posts from this blog

Major Project